Travis Schultz & Partners: 2025 Better Outcomes Conference

The Better Outcomes Conference is an annual event hosted by Travis Schultz & Partners and Sports & Spinal Group, bringing together professionals from the medical, legal and allied health industries. I developed the conference identity and applied it across the complete event experience, from promotional advertising through to programs, menus and supporting collateral.

Delivered: Event Branding · Campaign Design · Conference Collateral

The Project

Working closely with the Travis Schultz & Partners team, we developed a distinct identity for Better Outcomes, an event presented in partnership with Sports & Spinal Group. The identity felt connected to the established TSP and SSP brand while giving the conference a personality of its own. Together, we created a flexible visual direction that felt professional and credible for its medical and legal audience, while remaining warm, engaging and human. Strong typography, colour, graphic elements and photography carried the identity consistently across the campaign and conference collateral, creating a cohesive experience from the lead-up to the event itself.

Signed-off with love

Sarah is creative, flexible and had a great ability to take a brief and turn it into something that looked fantastic. Whether it was digital, print, social or something completely different, Sarah consistently created great designs that suited the platform and purpose. She was efficient, responsive and always happy to adapt when needed, and we highly recommend her to anyone looking for a fabulous designer.

We have worked with Sarah many times over the years, and it is always a pleasure. She just gets it. No matter how much time has passed between projects, Sarah picks up seamlessly where we left off, bringing the same professionalism and attention to detail every time.

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One less thing to think about

Running a business or managing a busy marketing workload comes with enough moving parts. Design doesn’t need to be another one.

There are more ways than ever to tackle design yourself, but figuring out how to do it, making all the little decisions and finding the time to actually get it done can quickly become another job in itself.

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